Learning to create and sell digital products is a desire for many but most people don’t know they can achieve this with Canva. This is a desire that fades like fire each time you think of the effort required to create these digital products.
This is mainly because many people lack knowledge about design. As a result, people find it hard to start creating digital products to sell online.
Creating digital products, however, should not be a scare. A beginner should be able to handle it with ease if they know the right tools to use.
In this article, we will explore how to use Canva to create and sell digital products. This can be a source of passive income for you if you follow the steps listed below.
What are Digital Products?
First, let’s start by defining digital products. Digital products are those products made, shared, and used online (except printables). You do not need to display these kinds of products in a physical shop, nor do you need to keep an inventory.
They are usually stored in downloadable or streamable formats. This makes it easy to distribute them to buyers after a purchase. These formats include PDFs, MP3s, etc.
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What are the Benefits of Creating and Selling Digital Products?
Creating and selling digital products on Canva offers numerous benefits. There are lots of benefits for entrepreneurs, creators, and small business owners.
Canva’s beautiful interface, vast design library, and affordability make it an excellent platform for designing and monetizing digital products. Below are the key benefits:
1. User-Friendly Interface
Canva’s drag-and-drop design makes it accessible even for beginners with no prior graphic design experience.
There are pre-made templates that simplify the creation process for a variety of digital products. Products like social media graphics, planners, eBooks, or presentations have pre-made templates available.
2. Low Startup Costs
Canva offers free and affordable Pro plans, minimizing overhead costs for creating and selling designs. You don’t need expensive design software like Adobe Photoshop or Illustrator to start creating digital products.
3. Versatility
Canva supports creating a wide range of digital products, including:
- E-books and guides.
- Social media templates.
- Printable planners and calendars.
- Business cards, flyers, and marketing materials.
- Digital stickers or clipart.
4. Huge Asset Library
Canva Pro provides access to millions of high-quality images, fonts, illustrations, and design elements. This eliminates the need to source external stock assets, saving time and money.
5. Customizable Templates
Products created on Canva are easily customizable by buyers/ this offers added value and usability. As an entrepreneurs, you can sell editable templates that clients can tweak for personal or business use.
6. Time Efficiency
Canva’s pre-built templates and automation tools (e.g., resizing, brand kits) significantly reduce the time needed to create professional designs. This allows creators to focus more on marketing and scaling their businesses.
7. Online Collaboration Features
Canva enables real-time collaboration with clients or team members. This facilitates feedback as you create and sell digital products. It also facilitates co-creation for custom digital products.
8. Ideal for Passive Income
With Canva, you can create and sell digital products repeatedly without the need for restocking or shipping. Once a product is created, it can generate income indefinitely with minimal updates.
9. Strong Community
Canva has a thriving user community and partnerships, offering opportunities for networking and collaboration. You can sell products through platforms like Etsy, Gumroad, or their websites.
10. Mobile Accessibility
Canva’s mobile app allows creators to design and manage projects on the go. This increases flexibility and convenience for creators managing multiple businesses or projects.
11. Branding and Customization
Canva enables users to create cohesive branding for their digital products, enhancing marketability and recognition.The brand kit feature helps maintain consistent designs across all products.
How to Create Digital Products Using Canva
Canva is an easy-to-use app, easy enough for newbies to navigate. Creating digital products has become as easy as simple clicks and arrangements.
Here’s how you can create digital products using Canva:
1. Research
Nothing works out well without adequate planning and preparation. The same applies to creating digital products. You must ensure that you conduct proper research to find out what works and what does not. This is because you do not want to spend hours creating a design that buyers will not purchase.
2. Choose a Niche
You cannot afford to be “a jack of all trades”. You need to decide on the kind of design you want to create and sell.
As an expert who wish to create digital products using Canva, you can create marketing designs, greeting cards, and social media cards. You can also create ebooks, online courses, printables, planners, and media: photos, videos, and audio files. There are many beautiful niches to explore if you research well. So, I encourage you to do your due diligence in the research phase.
3. Be Unique
Think about what you could do to your design to make it stand out in the crowd. The platforms you will sell on already have many designs from other creators. To get repeat sales and positive reviews, you need an edge over your competitors that will drive more sales for you.
Do not copy the designs of others; rather, create a masterpiece that every buyer would like to own.
4. Create your Design
Head over to canva.com to start creating your design. Whether you sign up for a free or pro account, you can still create beautiful designs that you can sell from Canva. Do not design with a template from Canva. This is because it is against Canva’s terms and conditions. You would have to create your design from scratch. Of course, you can make use of the free elements provided for you by Canva in your designs.
Use a completely blank design page. Find out the correct dimensions for the design you want to create and start designing.
Once you have finished designing, export your design. Test it to ensure that it works, then get ready to sell your design.
Getting Ready to Sell
Before posting your designs on your chosen marketplace, consider how to present them. They must grab the buyers’ attention and prompt a purchase.
Create a captivating mockup on Canva.com. Use it as a listing image for your design. Ensure that your listing image has a professional outlook.
How much you price your design is also an important decision to make. Research the prices of other designers in your niche. Similarly, price your designs. Do not be too cheap. At the same time, do not be too pricey. You can adjust your price later if need be.
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How to Sell Your Digital Products
You can sell your digital products on sites like Amazon, eBay, Shopify, Gumroad, and Etsy. You can also sell your digital products by advertising them on your blog if you have one. Include a link to your online store where customers can purchase the products.
Some of these platforms, like Gumroad and Etsy, let you build a storefront without a website or domain. You can sell almost any digital product on these marketplaces. This includes eBooks, online courses, printables, workbooks, and templates.
Some of these platforms let you sell for free. They will deduct a commission on any sales. Others charge a monthly fee to sell. They also deduct transaction fees unless you subscribe to their top-tier plan. Some of these platforms also allow you to build courses on their websites.
You can sign up on one or more platforms of your choice and begin your digital product sales journey.
Canva empowers anyone, regardless of their design skills, to create stunning digital products. These products can earn you money for years. With the rising demand for information, you can tap into any niche. Provide solutions, and they will pay your bills.
Do not let the fear of design hold you back. Take that leap of faith. Start by researching. Then, Canva can be used to create stunning digital products. Finally, watch your business grow.
